Last Updated: May 31st, 2012
NB Retail Management Inc. and its stores: New Balance Brandywine, New Balance Christiana, New Balance DC,
New Balance Tysons Corner, and New Balance Richmond are committed to protecting any personal information
you may provide us. This Privacy Policy describes how we collect and use your information and explains
the choices that you have with regard to how we use your information. The Privacy Policy applies to
“www.nbretail.com” operated by NB Retail Management, Inc. and
its affiliates (“New Balance Brandywine”,
“New Balance Christiana”, “New Balance DC”, “New Balance Tysons Corner”, “New Balance Richmond”).
“NB Retail” referenced below will reference all of the following: (NB Retail Management, Inc.,
New Balance Brandywine, New Balance Christiana, New Balance DC, New Balance Tysons Corner, and
New Balance Richmond.) By using nbretail.com and providing us with information through the nbretail.com,
you consent to this Privacy Policy. We suggest that you review this Privacy Policy periodically as we
will update and change it from time to time.
What information does “NB Retail” collect about me?
In general, you can visit many this Web site without providing us with any personally identifiable information,
such as name, email address, postal address, and phone number.
When you make a purchase at one of our store locations, request to sign up for email, and/or direct mail
we collect Personal Information that you have volunteered. Your submission of this Personal Information
is entirely voluntary; however, if you elect not to provide this Personal Information, some of the services
and/or features available on and/or through the site may not be available for your use.
We also collect Personal Information when you elect to submit such information to us when you participate in a
contest, event or sweepstakes promotion, fill out a survey, or contact us (for example via email or by
selecting "Contact Us" from the site).
How do you use my Personal Information?
We may use the Personal Information that you submit to us through nbretail.com to:
- Notify you about new products and services, special offerings and other promotions
- Coordinate contests, promotions, surveys or other website features
- Improve our business and better respond to your needs
How do you share my information?
For the purpose of operating our business, we may transfer your Personal Information to our third party
service providers who use that information only to conduct “NB Retail” store business. For example, these
third party service providers may handle “NB Retail’s” email distribution, information analysis, and
promotions management. We provide our preferred service providers with the Personal Information they
need to perform their services and work with them to respect and protect your Personal Information.
If you do not want “NB Retail” to transmit your Personal Information to our third party service providers
in accordance with this Privacy Policy, please follow the procedures described under the Opt-Out/Unsubscribe
section below.
We may use your Personal Information in the aggregate for purposes such as reporting and marketing.
Such use of Personal Information in the aggregate is not personally identifiable.
Except as otherwise disclosed in this Privacy Policy or with your prior consent, we will not sell, trade or
rent Personal Information to other companies as part of our regular course of business. However, it's possible
that we might acquire or merge with or be acquired by another company or that we might dispose of some or all
of our assets. If that happens, your Personal Information may be disclosed to another company, but that
disclosure will be subject to the Privacy Policy in effect.
What about information that I post to Social Media Platforms, Links, and other public areas of the Service?
This Privacy Policy does not apply to any Personal Information collected by “NB Retail” through means other
than nbretail.com. This site may contain links to social media platforms, and you may be given the choice of
connecting to one or more social media platforms or links from this site and/or integrating your social media
experience with a program or promotion on this site. If you choose to do so, depending on your social media
privacy settings, the personal information that you post, transmit or otherwise make available on the social
media platform may be viewed and/or used by others. “NB Retail” does not control and is not responsible for
any use of your personal information by or through the social media platform. By linking to a social media
platform, you assume the risk that the personal information you provide on that platform may be viewed and/or
used by third parties for any purposes.
What is the NB Retail Children's Privacy Policy?
We do not knowingly ask for Personal Information from anyone under the age of 13 (a "Child"). If a
Child submits Personal Information to us and we know that the person providing the information is a Child,
we will not use it for any purpose. We will use commercially reasonable efforts to delete the information as
soon as we discover it and we will not disclose it to third parties. If you become aware that a Child has
provided Personal Information to our site, please contact us or call our office at 302.230.3062.
How do links from NB Retail to other sites affect me?
At times, we may provide links from our site to other websites operated by third parties. These links are
provided only for your convenience and intended to add value to your visit. However, by including these links,
even if affiliated with “NB Retail”, we do not have control over these sites, which are independent
from “NB Retail” and have separate privacy policies and terms and conditions. When leaving our Service,
you need to be aware that our policies no longer apply. Therefore, we will not be responsible for the accuracy,
relevancy, availability, reliability, copyright compliance, legality or decency of material contained in third
party sites linked to our Web site. We strongly encourage you to review the terms and privacy policies of any
third-party sites before using their sites.
How can I opt-out/unsubscribe from NB Retail’s Email?
If for any reason you would like to be taken off the email list that notifies you of upcoming events,
offers and sales sent by “NB Retail” or to opt-out of having your Personal Information transmitted to our
third party service providers, select the unsubscribe link at the bottom of the e-mail. This will direct
you to an unsubscribe page where you can remove your name from either the email or direct mail sign-up.
You may also e-mail us at info@nbretail.com.
What if I have more questions about the NB Retail Privacy Policy?
If you have any questions or concerns including a request to be added to or taken off a list, please
contact us at NB Retail Management, Inc. at 302.230.3062 or email us at info@nbretail.com.
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